fatvegan

Kevin Rudd is quite a clever chap I am thinking. Folk have been making fun of him for the number of times he's used the phrases "fork in the road" and "bridge too far". And he has used those phrases a lot. An awful lot. But in constantly making fun of them, the ideas the phrases represent are being constantly brought up. It actually doesn't matter if people think he's a bad speaker, if he can persuade them that John Howard really has gone a "bridge too far". He's echoing what I've observed in the Australian people, and I don't think we care if politicians tell us they agree with over and over.

The success of "market fundamentalism", as Rudd so often calls it, hasn't been its dominance of our minds. Its success has come from getting what it represents out of our minds. I reckon if Rudd can get people to really think about what it's going to mean for them, that's his best chance of beating it. Highlighting how much it sucks, and then offering a reasonable alternative, has to be the best strategy. And I think he's done a damn good job of it so far.